Traditional Business Models and StartUp Failures: Are They Related?




For a variety of reasons, some business models are quoted as being ‘doomed to fail,’ from the start. But is that really all there is to it? The economy certainly is a factor and competition always complicates things.  Start-Ups are popping up  everywhere, yet traditional models still rule the high streets and here are a few reasons why:

They’re Easy to Set Up

Investing all the time and money into an idea is fine, but when it’s something that the vast majority of the public is familiar with, the more likely consumers will invest in it. Getting a return on such an investment is a lot easier than going in search of a new, specific target market and building a customer base around this. Of course, this doesn’t always point to the business model as the problem; there are simply many products out there that can’t always be original. However, many individuals manage the situation when necessary, then determine if they should change the model at the heart of the business.

Startups Fail Due to Unconventional Ideas

Many entrepreneurs come on the scene with a ton of ideas, with the intention of being one of a kind superstars. Some choose to make reusable products at low costs that ship everywhere, offering services that are helpful and simply offering alternatives to big business. However, humans typically are creatures of habit and continue to shop in the same way they always have. Because of this behavior, no matter how great the ideas, consumer shopping habits and their unwillingness to explore new things is a common reason why a startup may fail.
However, committed entrepreneurs don’t quit and do not come into the business world with expectations of failure.

Technology is Essential

Technology is the backbone of most modern day businesses and there is a lot to account for. The use of technology saves time and often completes tasks more efficiently than humans. Technology is the future, and records can, in fact, be kept safer and made a lot easier through the use of software. For example, in medical offices, DATAMATRIX Medical is one such product that gets patients seen faster, and the workload is lessened.
Companies that don’t embrace technology indeed put themselves at a disadvantage.
Creativity is rising in business, and so maybe traditional models are still going strong because they’re just that: traditional!


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